🚀 Is Google’s Search Generative Experience (SGE) revolutionizing Google search?
Here are 5 facts:
🌍 Global access: according to experts, SGE is already available in over 120 countries. Not yet in Germany.
👉 More precise and contextually relevant: By using advanced AI technologies, Google is working on making search results pages (SERPs) not only more accurate, but also more relevant to the context of the search query.
🔎 SEO change: This development implies significant changes for search engine optimization (SEO).
0️⃣ Increase in 0-click search queries: With SGE, the number of search queries that are answered directly on the results page is increasing. Both a challenge and an opportunity for content creators and marketers!
💰 Access to content behind paywalls: Interestingly, SGE displays content that is hidden behind paywalls – even if it is blocked by robots.txt.